LISTING FEES

NEW LISTING OPTIONS as of 1/31/2024:

If your horse doesn’t sell for enough money, you don’t have to sell. It will only cost you the Flat Fee of the Ad Option you had chosen when setting up your Auction Ad AND you can run your horse through an additional auction for FREE! The market is always fluctuating, and some months are better than others, so Try Again at NO COST!

Choose Option A for a Flat Fee of $99.00 paid upon uploading of auction information and media if you are listing One Horse this week. 

Choose Option B if you are listing more than 5 horses in one week for a discounted rate of $350 for all five auctions.

Choose Option C if you are listing a TRUE Rescue horse. NO Charge if the horse sells UNDER $1,200.   See qualifications below for a “Rescue Horse”.

$1.00 Identity VALIDATION charge: You must Register and Log in to participate in an Auction. You must keep your valid credit card on file. You agree your card will be charged $1.00 to prove the Seller and Bidder are of Legal Age and not a robot or minor.


Auction Ad OPTION A: $99.00 for a 14-day auction.

  • NO Commissions ever.
  • If you don’t receive the bid price you like, you don’t have to sell. The auction ends labeled “Reserve Price Not Met” and you owe no additional fee.
  • You ALSO have the right to run the same, unsold horse again in THREE future auction dates of your choosing over the following 6 months (perhaps you found you need better pictures, video, or details on the horse’s attributes OR you are just waiting for the market to change in your favor.).
  • You are allowed 30 photos and 3 videos for each ad. NOTE: individual videos labeled with certain skills or views are more desirable for Buyers to watch.
  •  Just one Flat Fee of $99.99 USD to list your horse in an auction as stated above.

Auction Ad OPTION B (for those selling Multiple horses in one auction period beginning within 7 days of the first ad): $350 for up to FIVE distinct horse ads that you can re-run Unlimited Times if not sold. All auctions last 14 days.

  • NO Commissions ever.
  • If you don’t receive the bid price you like, you don’t have to sell. The auction ends labeled “Reserve Price Not Met” and you owe no additional fee.
  • You ALSO have the right to run the same, unsold horse again in UNLIMITED future auction dates of your choosing over the following 12 months (perhaps you found you need better pictures, video, or details on the horse’s attributes OR you are just waiting for the market to change in your favor.).
  • You are allowed 40 photos and 6 videos. NOTE: individual videos labeled with certain skills or views are more desirable for Buyers to watch.

Auction Ad OPTION C: "RESCUE ME" Free ads for Rescue horses for 14-DAY AUCTION.

  • NO Commissions ever.
  • A FREE “RESCUE ME” ad is intended for Rescue Horses who are ill, mistreated, and looking to find a home and typically selling for less than $1,200.00 USD.
  • If a horse listed in the Free RESCUE ME ads sells for MORE THAN $1,200.00 USD, you (The Seller) will be subject to the fees of Auction Ad Option A above.
  • If you don’t receive the bid price you like, you don’t have to sell. The auction ends labeled “Reserve Price Not Met” and you owe no fees at all. 
  • You ALSO have the right to run the same, unsold horse again in ONE other auction date of your choosing over the following 6 months (perhaps you found you need better pictures, video, or details on the horse’s attributes OR you found it wasn’t a good market that month due to unforeseen economic events).
  • You are allowed 5 photos and 1 video.

IMPORTANT:  FlatFeeHorseAuction.com reserves the right to change any policies, prices, pricing structures, offers, and such at any time with or without notice. Those already enrolled in a price or pricing structure/program will not be affected during the duration of their current auction(s).